Brand Focus: My Top Picks From Urban Decay | Beauty

 
Hey! Today I thought I’d do a post on some of my favourite products from a brand that I guess I only properly discovered a few months ago – Urban Decay! After years of hearing about Urban Decay’s incredible Naked palettes, I finally invested in one last August, and I haven’t looked back since. I find with many brands that if I like one product from them, I’ll try more from them. Urban Decay is a brand that I’ve completely fallen head-over-heels in love with, and after Elle from The Elle Next Door did a similar post, I thought it’d be fun to share my favourites, too
 
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Let’s start with the eyeshadow palettes, seeing as a Naked palette was the first thing I ever bought from Urban Decay. Where do I start with these? They are incredible – the pigmentation is insane and the colours are beautiful. I own the Naked 2, the Naked Smoky and the Gwen Stefani Palette. The Naked 2 is perfect for everyday wear for me – the palette consists of beige and brown shades, great for everyday looks. There’s alsthe shade “Blackout” in there too, which allows you to create a darker eye look. I once created the most perfect night out eyeshadow with this palette – gutted I didn’t manage to get any pictures! 
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The Naked Smoky is a darker-toned palette, featuring a range of darker shades in silver, blue, purple and black tones, and also a couple of lighter shades. I’m a huge fan of the smoky, particularly for nights out and I feel my confidence with wearing smoky eyeshadow has increased since I got this – I used to worry that I’d just look like I’d got a black eyes but I seem to have finally mastered the art of dark eyeshadow! The Gwen Stefani palette is the newest addition to my collection, and it’s actually perfect for everyday wear – I’ve been wearing some of the shades to work each day as there are some really neutral colours. The beauty of this palette is that among the neutral shades, there are some bolder shades – such as Punk, a beautiful plum shade perfect for purple-toned eye looks, Harajuku, a bright pink shade that I am yet to try and 1987, a vibrant gold shade. To be honest, I really need to play around with my Gwen Stefani palette more as there are some really different, slightly edgy shades in there, but so far I’ve seemed to stick to the neutral ones. 
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Following on from the palettes, let’s talk about the single eyeshadow shades as well, as there are a ton of beautiful shades that are sold individually by Urban Decay. Above is my absolute dream mermaid shade “Tonic“, a stunning shimmery iridescent purple shade. I saw this in the Urban Decay shop in London and absolutely fell in love with it – if you’re obsessed with mermaids like me then this is a shade for you. There’s a huge range of shades available – some shades that are available in the Naked palettes are available individually, and theres a load of single shades that aren’t featured in palettes. I feel like the palettes are so raved about that sometimes these could be overlooked – but they are definitely worth checking out. You can also build your own palette – a 4-pan palette is available for you to fill. I’m kind of tempted to create a totally mermaid-themed palette!

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The primer potion is literally like a life essential for me – this really does make a different and make your eyeshadow last all day. I use the “original” primer potion, but I believe there are about 4 different varieties of it – there’s an anti-ageing one, “Eden” which has a matte finish and ‘Minor sin”, which gives a shimmery finish. I feel like I should try Eden and Minor sin, although the original is idea for if you’re looking for something multipurpose. I never used to use eye primer and my eyeshadows, regardless of brand, would crease throughout the day, every day. Since discovering the Primer Potion, the life of my eyeshadow has been elongated! 

115 Reviews

5.0


115 Reviews

5.0

Urban Decay is not just good for eye products (although the majority of eye products I use are from UD), there are some incredible complexion products too which I use on a daily basis. I started using the Naked Skin concealer about 6 months ago now, and have never looked back since – this concealer is amazing. Whether you’re using it to cover blemishes, or to highlight/contour your face, this concealer gives incredible coverage and gives your skin the most flawless finish. I get through about one of these every month, which at £17.50 a pop can work out expensive – but so worth it as it is really is incredible. 
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My love for the Naked Skin Concealer is what prompted me to try the Naked Skin foundation – after months of wondering if I should try it, I finally took the plunge last month and bought it – and unsurprisingly, I was impressed (and am currently ordering a new bottle as I type this). This has good, buildable coverage and a really lightweight feel on the skin – I can wear it on a night out and not feel like my face is cakey. I used to think that being called “Naked Skin” would mean that the foundation would give a really light, bb-cream style coverage, but it definitely does not do that – you do get a proper coverage with this. I was colour matched to shade 3.0, a shade which looks quite dark in the bottle – and absolutely ridiculous next to my concealer; but it’s actually not as dark on the skin. Maybe my skin isn’t as pale as I initially thought it to be! 

115 Reviews

5.0£

And promptly back to eye products…
 
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Urban Decay’s “Perversion” mascara! I kept seeing this in store, but never trying it – so I was delighted when one of the sales assistants popped a little sample of this in my bag whilst I was buying some products last month. This is a really good mascara for both volume and length – it gives your lashes some more definition without requiring too much effort – ideal for me, who is constantly running late to work and in need of a quick boost for my lashes. 
 
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I thought I’d finish this post with the product I use to finish my face each day… the “All Nighter” setting spray (yep, I’m a poet!). I used to think setting sprays were a complete waste of time (as if spraying some wet liquid on your face is going to make it last longer, right?) but since discovering this, I won’t be without it – my makeup seems to stay on (and doesn’t go shiny) considerably longer than if I was to not use this spray. It’s amazing! I personally like to have the travel sized sprays rather than the full-sized bottles (just because I can carry them around easier and give my face a top up as and when I want to), but last time I went into Urban Decay they were out of the travel bottle – so I was given this adorable sample-sized bottle to tide me over instead!

So, those are my favourite products from Urban Decay – I think it’s safe to say they are my go-to brand when it comes to eye products! I’m still discovering new products from the brand though, so no doubt a few more products from UD will be featured in upcoming tutorials and favourites posts! In the meantime, you can shop all of the products I have mentioned below…
 

I hope you enjoyed this post – Let me know what you think of this whole “Brand Focus” thing and if you’d like to see more posts like this, where I focus on one brand and talk about a variety of their products that I love!